Nokia CEO : Focusing on rural India

During his recent visit to India ,Nokia CEO Olli Pekka Kallasvuo, spoke about what plans they have for India.

He pointed out that the young consumers of India with an average age under 25 years, will lead this transformation of the mobile device becoming their "first screen'' ... full story

Microfinance is going to be one of the pillars of Nokia's strategy. The idea is that while India may be adding 8-million subscribers a month, the country still has a huge untapped base thanks to the initial costs of buying a mobile phone. This is where Nokia will run pilots and trials to gauge consumer response in select markets to come out with specific offerings that make buying mobile phones more affordable. ... full story